Books About Marketing

B I All

Book Yourself Solid

Category: Marketing
Rating: 4

Praise for Book Yourself Solid
“Lead generation and conversion is the heart of any marketing enterprise, and Michael Port’s ingenious and practical system is among the best I’ve seen. Read this book and transform your business!”
—Michael E. Gerber, founder and Chairman, E-Myth Worldwide, author of The E-Myth Revisited

Do your homework! This is not a conceptual, theoretical look at how to succeed as a service professional.

Read on...

The Irresistible Offer

Category: Marketing
Rating: 3

Your customers are going to give you three seconds to make the sale. Do you know what to say in those three seconds? The marketing methods of the past are losing effectiveness as consumers are getting smarter and smarter and have less and less time. What is needed is a new way of doing business-a method that is simultaneously socially responsible and far more effective than “old” marketing.

Read on...
B I All